client_transactions

SSG Client Transactions

Title

Benchmark Brands, Inc.
Client Profile

Client Profile

Benchmark Brands, Inc. (“Benchmark” or the “Company”) is an integrated direct-to-consumer retailer and product development company dedicated to serving the lifestyle and healthcare needs of baby boomers and seniors. The Company offers comfort, wellness and therapeutic footwear and lower body health products to consumers. Benchmark retails a broad array of proprietary products that are designed in-house or in conjunction with its vendor partners. Products are sold through multiple channels, including FootSmart®, the Company’s ecommerce site and mail-order catalog operation, and Amazon.com.
Situation

Situation

Benchmark experienced significant, consistent revenue growth since its founding through 2012. However, industry headwinds, particularly the increasing dominance of Amazon in the direct-to-consumer marketplace, suppressed Benchmark’s profitability and liquidity.
Solution

Solution

SSG was retained by the Company as its exclusive investment banker to pursue sale alternatives and conducted a comprehensive marketing process to a broad universe of strategic and financial buyers. Multiple parties engaged in a thorough review of the business and submitted offers for Benchmark with TWC ultimately acquiring the Company.
August 2016
has sold substantially all
of its assets to
Through Article 9 of the Uniform Commercial Code
The undersigned acted as Investment Banker to
Benchmark Brands, Inc. on this transaction

Call to learn more

Call to learn more

If you would like to learn more about this transaction, or any of our transactions, call us today.

Philadelphia
(610) 940-1094

Contact by E-mail »

New York
(212) 786-7432

Contact by E-mail »